IT'S NOT JUST WHAT YOU SAY, IT'S HOW YOU SAY IT
Imagine when a judge calls your case, the opposing attorney approaches the counsel table in a bizarre feathered outfit like the one in the picture. Someone listening to his argument on the radio might hear a brilliant presentation, but you and the judge may find it difficult to give it your complete attention. Content cannot be fully effective if the delivery is distracting. Similarly, several common writing habits dilute the effect of strong briefs by shifting the reader’s a
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